SEO report of callawaymarket.com

Callaway Market

www.callawaymarket.com/

Callaway Market proudly serves the Callaway area. Come in for the best grocery experience in town. We're open Monday-Saturday 8:00am - 7:00pm ...


 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.callawaymarket.com/

Character length : 23

Title
Callaway Market
Description
Callaway Market proudly serves the Callaway area. Come in for the best grocery experience in town. We're open Monday-Saturday 8:00am - 7:00pm Sunday11:00am - 2:00pm
Keywords (meta keywords)
grocery store, supermarket, fresh produce, deli, local, independent grocer, meat, bakery

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://callawaymarket.com/robots.txt
User-agentDisallowed for the search engines
*
  • /recipes/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
Error! No language localization is found.
Title
Callaway Market

Character length : 15

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
090000
Heading structure in the source code
  • <H2> Recipes
  • <H2> Health & Wellness
  • <H2> Spring Flavors
  • <H2> Savory Goodness
  • <H2> Spring Produce is Here!
  • <H2> Fresh, Flavorful Meals!
  • <H2> Friendly Shopping
  • <H2> We're Open
  • <H2> Ad Specials
Word cloud
  • health4
  • spring4
  • soup4
  • enjoy3
  • home3
  • meals3
  • recipes3
  • specials3
  • wellness3
  • departments2
  • produce2
  • fresh2
  • flavorful2
  • shopping2
  • meat2
  • best2
  • healthy2
  • location2
  • time2
  • right2
  • posted2
  • coupons2
Keyword matrix
wordtitledescriptionsheading
health
spring
soup
enjoy
home
meals
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 11 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
2,981 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
54
Number of source domains
15
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • https://maxcdn.bootstrapcdn.com/.. /bootstrap.min.css
  • https://maxcdn.bootstrapcdn.com/.. /bootstrap-theme.min.css
  • https://www.callawaymarket.com/template-2017/css/main.css?20170201
  • https://www.callawaymarket.com/.. /feature_sections.css?20170201
  • https://www.callawaymarket.com/.. /mobileFixedNavbar.css?20170201
  • https://fonts.googleapis.com/css?family=Mr+Dafoe
  • https://fonts.googleapis.com/css?family=Lato
  • https://fonts.googleapis.com/css?family=Roboto
  • https://www.callawaymarket.com/.. /swiper.min.css
  • https://www.callawaymarket.com/.. /slideshow.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.callawaymarket.com/js/global.js
  • http://www.callawaymarket.com/js/main_nav.js
File size of all javascript files combined
897.60KB
Javascript minifying
You can save 293B (30% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.callawaymarket.com/css/main.css
  • http://www.callawaymarket.com/css/bootstrap.min.css
  • http://www.callawaymarket.com/css/slideshow.css
  • http://www.callawaymarket.com/css/feature_section.css
File size of all css files combined
185.88KB
CSS minifying
You can save 951B (27% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
113.73KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
41
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://files.mschost.net/.. /9583_CallawayMarket_logo.pngExpiry time is not specified
https://files.mschost.net/.. /9583_CallawayMarket_logo.pngExpiry time is not specified
https://files.mschost.net/wave/css/images/celebrationbackground.jpgExpiry time is not specified
https://files.mschost.net/.. /NOR_PromoBlock_May2018_3wide.jpgExpiry time is not specified
https://files.mschost.net/.. /lets_cook.jpgExpiry time is not specified
https://files.mschost.net/.. /register.jpgExpiry time is not specified
https://files.mschost.net/.. /shop_deals.jpgExpiry time is not specified
https://files.mschost.net/.. /Ads_icon_mobile_inverse.pngExpiry time is not specified
https://files.mschost.net/.. /CouponsDotCom_Icon_mobile_inverse.pngExpiry time is not specified
https://files.mschost.net/.. /DigitalCoupons_Icon_mobile_inverse.pngExpiry time is not specified
https://files.mschost.net/.. /Rewards_Icon_mobile.pngExpiry time is not specified
https://files.mschost.net/.. /meatsFiller_mobile.pngExpiry time is not specified
https://files.mschost.net/.. /textDeals_mobile.pngExpiry time is not specified
https://files.mschost.net/.. /1-FamilyFun_940x360.jpgExpiry time is not specified
https://files.mschost.net/.. /2-Produce_940x360.jpgExpiry time is not specified
https://files.mschost.net/.. /4-MemorialDay_940x360.jpgExpiry time is not specified
https://files.mschost.net/.. /5-FriendlyShopping_940x360.jpgExpiry time is not specified
https://files.mschost.net/.. /Homepage_Slide_May2018_940x360.jpgExpiry time is not specified
https://nfc.mschost.net/images/Bright_Aisle_Logo.pngExpiry time is not specified
https://www.callawaymarket.com/feature_sections/images/phone.pngExpiry time is not specified
https://www.callawaymarket.com/.. /slideshow.cssExpiry time is not specified
https://www.callawaymarket.com/.. /dotted-line.pngExpiry time is not specified
https://www.callawaymarket.com/.. /drop_shadow.pngExpiry time is not specified
https://www.callawaymarket.com/.. /app_store.pngExpiry time is not specified
https://www.callawaymarket.com/.. /google_play.pngExpiry time is not specified
https://www.callawaymarket.com/.. /FB_white_29.pngExpiry time is not specified
https://www.callawaymarket.com/template-2017/js/template.jsExpiry time is not specified
https://www.callawaymarket.com/.. /swiper.min.cssExpiry time is not specified
https://www.callawaymarket.com/vendor/swiper-4.0.7/js/swiper.min.jsExpiry time is not specified
https://m.addthisedge.com/.. /_ate.track.config_resp54 seconds
https://s7.addthis.com/js/300/addthis_widget.js10 minutes
https://widgets.pinterest.com/.. /count.json?url=https%3A%2F%2Fwww.callawa...14.8 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
2.44MB
Image optimisation
You can save 1.4MB (57% compression) by optimising the images below:

 Website security

IP
104.130.88.36
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H2 : Recipes , ( 0px from top )
  • H2 : Health & Wellness , ( 0px from top )
  • H2 : Savory Goodness , ( 0px from top )
  • H2 : Spring Produce is Here! , ( 0px from top )
  • H2 : Fresh, Flavorful Meals! , ( 0px from top )
  • H2 : Friendly Shopping , ( 0px from top )
  • H2 : Spring Flavors , ( 169px from top )
  • H2 : We're Open , ( 283px from top )
  • H2 : Ad Specials , ( 527px from top )

 Typos

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